Thursday, April 21, 2005

Digital Subs Growing Fast, EWeek Leads

DM News reports that EWeek led the Top 25 list of publications with digital subscriptions audited by BPA Worldwide. Rankings were for the second half of 2004. Digital subscriptions accounted for 16.2 percent, or 65,000, of eWeek's total qualified circulation of 400,100.

"It's also a critical tool for opening up international subscriptions for publishers. Naturally, having these segments who are receptive to digital also helps publishers control distribution costs." more

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